Zip
Lead Product Marketing Manager, Compete
San Francisco, Remote. Posted 2 months ago
The role
The Lead Product Marketing Manager will build Zip's competitive strategy and market intelligence program. This person will drive competitive enablement across go-to-market, product, and executive teams.
What you will do
- Own Zip's competitive intelligence strategy and conduct research on market trends and competitive offerings
- Monitor and analyze competitor messaging, pricing, partnerships, and GTM strategies
- Develop and maintain competitive analysis materials like battlecards and objection-handling guides
- Deliver ongoing training and enablement sessions for sales and customer success teams
- Collaborate with product managers to provide insights for roadmap decisions and feature prioritization
- Partner with marketing and analyst relations to ensure representation in thought leadership and industry reports
- Synthesize complex data into actionable insights for GTM strategy and sales plays
- Stay ahead of industry trends and procurement technology innovations
Required qualifications
- 7+ years of experience in product marketing, competitive intelligence, market research, or a related field
- Experience extracting insights from data, articulating findings, and influencing stakeholders
- Strong project management skills
- Foundational product marketing skills
- Proven track record of building relationships with sales, product management, and cross-functional teams
- Excellent communication, storytelling, and presentation skills
- Ability to work both independently and collaboratively
- Bachelor's degree or higher in a related field of study
Nice to have
- Experience and/or domain knowledge in the B2B procurement, finance, or workflow management space
- Deep understanding of the enterprise technology sales motion and end-to-end customer lifecycle
- Master's degree or MBA
Benefits
- Start-up equity
- Full health, vision & dental coverage
- Catered lunches & dinners for in office employees
- Commuter benefit
- Team building events & happy hours
- Flexible PTO
- Apple equipment plus home office budget
- 401k plan
About the company
Zip is the AI platform for enterprise procurement. The company is backed by Adams Street, Alkeon, BOND, CRV, DST, Tiger Global, and Y Combinator.