Zip

Lead Product Marketing Manager, Compete

San Francisco, Remote. Posted 2 months ago

The role

The Lead Product Marketing Manager will build Zip's competitive strategy and market intelligence program. This person will drive competitive enablement across go-to-market, product, and executive teams.

What you will do

  • Own Zip's competitive intelligence strategy and conduct research on market trends and competitive offerings
  • Monitor and analyze competitor messaging, pricing, partnerships, and GTM strategies
  • Develop and maintain competitive analysis materials like battlecards and objection-handling guides
  • Deliver ongoing training and enablement sessions for sales and customer success teams
  • Collaborate with product managers to provide insights for roadmap decisions and feature prioritization
  • Partner with marketing and analyst relations to ensure representation in thought leadership and industry reports
  • Synthesize complex data into actionable insights for GTM strategy and sales plays
  • Stay ahead of industry trends and procurement technology innovations

Required qualifications

  • 7+ years of experience in product marketing, competitive intelligence, market research, or a related field
  • Experience extracting insights from data, articulating findings, and influencing stakeholders
  • Strong project management skills
  • Foundational product marketing skills
  • Proven track record of building relationships with sales, product management, and cross-functional teams
  • Excellent communication, storytelling, and presentation skills
  • Ability to work both independently and collaboratively
  • Bachelor's degree or higher in a related field of study

Nice to have

  • Experience and/or domain knowledge in the B2B procurement, finance, or workflow management space
  • Deep understanding of the enterprise technology sales motion and end-to-end customer lifecycle
  • Master's degree or MBA

Benefits

  • Start-up equity
  • Full health, vision & dental coverage
  • Catered lunches & dinners for in office employees
  • Commuter benefit
  • Team building events & happy hours
  • Flexible PTO
  • Apple equipment plus home office budget
  • 401k plan

About the company

Zip is the AI platform for enterprise procurement. The company is backed by Adams Street, Alkeon, BOND, CRV, DST, Tiger Global, and Y Combinator.

Lead Product Marketing Manager, Compete at Zip | JobZoey