Account Executive WTIC/WCCT

The role

This role drives revenue growth through the sale of digital and television media solutions. The person will sell streaming, broadcast television, digital advertising, and content partnerships.

What you will do

• Drive sales by identifying and securing new business opportunities across digital channels.
• Develop and nurture long-term relationships with clients.
• Provide consultative solutions by analyzing market trends and recommending marketing strategies.
• Research industry trends and competitor offerings to develop a client pipeline.
• Craft sales presentations and proposals using data and insights.
• Collaborate with internal teams to ensure successful campaign execution.
• Review and report on sales targets, campaign performance, and key metrics.
• Work with account management and product teams to align on campaign strategies.
• Use CRM and prospecting tools to manage quotas and revenue goals.

Required qualifications

• 3+ years of experience in digital media sales, advertising, or a related industry
• Proven track record of meeting or exceeding sales targets in a competitive environment
• Strong understanding of digital marketing channels and industry trends, including programmatic, streaming media, display, video, social, and content marketing
• Excellent communication, negotiation, and presentation skills
• Ability to interpret data and analytics to provide actionable insights
• Self-motivated, with a passion for sales and digital media
• Proficient in CRM software and Microsoft Office Suite

Nice to have

• Familiarity with ad management tools
• Experience in working with business owners and/or agency clients
• Knowledge of streaming and digital media
• Familiarity with tools like Google Analytics, DSPs, and SSPs

Benefits

• Two medical plan options through Blue Cross Blue Shield of Texas
• Dental and eye care coverage
• Fertility, surrogacy and adoption assistance
• Disability and life insurance
• 401(k) program with 100% match on the first 4% of pay
• Nine free virtual doctor's appointments through Teladoc
• 12 free annual therapy sessions through Spring Health
• Paid Time Off (PTO)
• Nine paid holidays per year

About the company

TEGNA Inc. helps people thrive in their local communities by providing local news and services. It has 64 television stations in 51 U.S. markets.