Thetradedesk
VP, Global Creative
New York. Posted 29 days ago
The role
The Vice President of Brand and Creative will own the brand story, brand identity, and the creative engine for all campaigns. This person will lead in-house copywriting, design, video, and production teams to create a consistent experience across marketing, sales, and product.
What you will do
- Own the brand story and brand identity
- Set the creative direction for the company
- Lead brand campaign strategy and development
- Coordinate campaigns across channels
- Lead in-house copywriting, design, video, and production teams
- Build creative foundations, systems, and standards
- Shape how the company shows up as a brand
- Prove the value created is worth more than the spend
- Develop the senior leaders who run these teams
Required qualifications
- 15+ years of brand and creative experience
- Experience leading brand at a global technology or media company, or leading major accounts at a top agency
- Proven creative leader
- Experience building and running in-house creative teams across copywriting, design, video, and production
- World-class storyteller
- Skill in connecting brand to business value
- Strong operator who builds systems that scale creative output
- Exceptional cross-functional partner
Nice to have
- Experience in the advertising space
- Background in adtech, an agency, a media company, or marketing to advertisers
Benefits
- Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
- Retirement benefits such as a 401k plan and company match
- Short and long-term disability coverage
- Basic life insurance
- Well-being benefits
- Reimbursement for certain tuition expenses
- Parental leave
- Sick time of 1 hour per 30 hours worked
- Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
- Around 13 paid holidays per year
- Employee Stock Purchase Plan
About the company
The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. It has over 3,000 employees across more than 30 offices.