Thetradedesk
Staff Product Manager, Audience Products
New York. Posted a month ago
The role
This person will own the advertiser-facing experience for building, curating, and activating audiences. They will manage the product strategy and roadmap for in-platform audience experiences.
What you will do
- Own product strategy and roadmap for TTD's in-platform audience experiences
- Design end-to-end workflows for building and assigning campaign seeds to audiences
- Partner with engineering, design, and data science to deliver advertiser-facing experiences
- Drive adoption of audience features with agencies, brands, and internal trading teams
- Use AI to move faster across research, requirements, analysis, and delivery
- Define and track success metrics for audience products
- Represent the audience product vision internally and externally
Required qualifications
- Bachelor's degree or equivalent practical experience
- 7-10+ years of product management experience
- Proven experience taking products from concept to launch
- Deep understanding of how advertisers build and use audiences
- Experience working with first-party and third-party data, DMPs/CDPs, or data marketplaces
- Strong technical and UX fluency
- Hands-on AI experience
- Experience crafting Product Requirements Documents and driving cross-functional execution
Nice to have
- Ideally in advertising technology or an adjacent platform business
Benefits
- Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
- Retirement benefits such as a 401k plan and company match
- Short and long-term disability coverage
- Basic life insurance
- Well-being benefits
- Reimbursement for certain tuition expenses
- Parental leave
- Sick time of 1 hour per 30 hours worked
- Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
- Around 13 paid holidays per year
- Employee Stock Purchase Plan
About the company
The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. Its technology helps advertisers reach audiences across the open internet.