GM, Business Development, Enterprise

The role

The General Manager will lead a strategic enterprise client partnership. This role involves defining growth strategy and driving alignment across Product, Engineering, Sales, and Executive Leadership.

What you will do

• Define and execute the long-term growth strategy for the client partnership ecosystem.
• Serve as the senior commercial leader and executive sponsor for key Walmart relationships.
• Drive alignment across Business Development, Product, Engineering, Client Services, and Executive Leadership.
• Identify and develop new opportunities for partnership expansion, product innovation, and business growth.
• Lead complex commercial discussions and strategic partnership negotiations.
• Enable broader sales teams to effectively position and grow the enterprise client's opportunities.
• Build trusted relationships with senior stakeholders across the client's, agencies, and key advertisers.
• Partner closely with the GM, Client Services to deliver a seamless experience.

Required qualifications

• 15+ years of experience in business development, strategic partnerships, enterprise sales, commercial strategy, general management, consulting, or related leadership roles.
• Significant experience in advertising, digital media, programmatic, ad tech, martech, retail media, commerce media, enterprise technology, or consulting.
• Proven track record owning or materially scaling a large enterprise client, partner, platform, or business line.
• Experience managing complex commercial models across multiple revenue paths, stakeholder groups, and operating structures.
• Strong understanding of media agencies, brand advertisers, retail media networks, platform partnerships, data-driven advertising, and measurement.
• Experience influencing Product, Engineering, Legal, Finance, Sales, Client Services, and executive stakeholders.
• Demonstrated ability to lead through ambiguity, business transition, and matrixed team environments.

Nice to have

• Experience working with retail media, CPG, shopper marketing, commerce media, or large retailer ecosystems
• Prior P&L ownership, business unit leadership, or GM-style accountability

Benefits

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
• Retirement benefits such as a 401k plan and company match
• Short and long-term disability coverage
• Basic life insurance
• Well-being benefits
• Reimbursement for certain tuition expenses
• Parental leave
• Sick time of 1 hour per 30 hours worked
• Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
• Around 13 paid holidays per year
• Employee Stock Purchase Plan

About the company

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. Its technology helps advertisers reach audiences across the open internet.