Theeconomistgroup
Head of Trading
London - Commercial. Posted a month ago
The role
The Head of Trading leads commercial performance management for The Economist's B2C subscription business. This role owns the trading rhythm for subscription performance and connects performance across acquisition, conversion, retention, engagement, and customer lifetime value.
What you will do
- Own the weekly and monthly subscription trading cadence
- Lead the analysis of subscription performance across products, channels, and markets
- Diagnose performance movements and recommend commercial interventions
- Translate complex performance data into decision-ready narratives for senior stakeholders
- Establish and maintain commercial KPIs, targets and performance thresholds
- Oversee dashboards, reporting and performance tools
- Partner with Finance to set commercial targets and develop forecasts
- Lead scenario analysis for proposed initiatives, pricing changes and investment decisions
- Inform trading decisions on pricing, offers, promotions and packaging
- Partner with CRO, Product, Marketing and Analytics teams to shape an experimentation roadmap
Required qualifications
- Significant experience in trading, commercial analytics, performance management or commercial planning within a digital subscription, ecommerce, consumer-media or similarly data-rich business
- Strong understanding of subscription economics, including acquisition, conversion, retention, churn, pricing, customer lifetime value and forecasting
- Highly analytical, with a proven ability to turn complex data into clear commercial recommendations
- Excellent communication and storytelling skills
- Experience partnering across Finance, Analytics, Product and Marketing
- Experience leading, developing and motivating analytically focused teams
- Proficiency with Tableau, Looker, Power BI or similar reporting and analytics tools
Benefits
- Highly competitive pension or 401(k) plan
- Private health insurance
- 24/7 access to counselling and wellbeing resources through our Employee Assistance Program
- Work From Anywhere program for up to 25 days per year
- Generous annual and parental leave
- Dedicated days off for volunteering
- Dedicated days off for moving home
- Free access to all The Economist content, including an online subscription, apps and podcasts
About the company
The Economist Group is a global media and information-services company. It delivers trusted analysis and insights to individuals and organisations in more than 170 countries.