Retail Media Marketing Manager

The role

You will support the planning, execution, and measurement of retail media campaigns across digital networks. You will partner with cross-functional stakeholders to manage campaign setup, budget pacing, and optimization. You will also build foundational processes and manage agency relationships as the company expands into an omnichannel business.

What you will do

• Support the planning, execution, and measurement of retail media campaigns
• Partner with cross functional stakeholders for campaign setup, keyword and placement strategy, budget pacing, and optimization
• Own recurring reporting and performance tracking across retail media channels
• Build foundational processes, tracking, and measurement frameworks
• Partner cross-functionally with Brand, Creative, Data, and Sales
• Manage day-to-day agency and vendor relationships
• Stay on top of retail media industry trends, new ad formats, and tools

Required qualifications

• 5+ years of experience in retail media, shopper marketing, or performance marketing
• Working knowledge of retail media platforms, specifically Walmart Connect and Amazon Ads
• Ability to translate campaign and retail performance data into actionable recommendations
• Experience managing agency or vendor relationships
• Experience juggling multiple concurrent projects
• Comfortable with ambiguity, process-building, and evolving scope
• Strong analytical and Excel skills
• Ability to work cross-functionally
• Ability to thrive in a fast-paced and ambiguous environment
• Proactive self-starter
• Excellent problem-solving skills
• Ability to prioritize tasks effectively

Benefits

• Dog-friendly office in SoHo
• Market-competitive compensation and equity packages
• Comprehensive Healthcare, Dental, and Vision
• Company supported mental health benefits
• 12 week paid parental leave
• Competitive 401k plan with company match
• Flexible PTO
• Discounted fresh food for your pup

About the company

The Farmer’s Dog is a personalized subscription service that sends complete and balanced, freshly-made dog food directly to customers’ doors. The company is expanding into an omnichannel business.