Marketing Specialist

The role

This person will analyze business performance and create reports and dashboards for stakeholders. They will support strategic planning, define territory plans for DACH, and coordinate local marketing initiatives.

What you will do

• Analyze business performance and uncover areas for improvement using data
• Create reports, dashboards, and insights for internal stakeholders and leadership
• Support strategic planning and forecasting with data-driven recommendations
• Collaborate with cross-functional and B2B teams to align analytics with business goals
• Define territory plans by analyzing market potential and assigning priority areas to sales teams across DACH
• Optimize restaurant content and merchandising on the platform
• Lead and support special projects and initiatives, ensuring clear tracking and results
• Lead and support ad-hoc commercial and marketing projects, ensuring clear milestones and tracking
• Coordinate and assist with local marketing initiatives, including influencer campaign tracking, local partner events, and community activations

Required qualifications

• 2-4+ years of experience in Marketplace Operations, Commercial Analytics, Marketing Operations, or a related hybrid role
• Strong analytical skills with a proven ability to work with complex datasets
• Advanced proficiency in Microsoft Excel and Google Sheets
• Solid understanding of business analytics principles and KPIs
• Comfortable leveraging AI tools (e.g., Gemini, ChatGPT, Claude) to optimize workflows, content creation, and analysis
• Excellent communication skills
• Detail-oriented with strong organizational and problem-solving skills
• Experience or familiarity with project management, including handling timelines, milestones, and stakeholder coordination
• Fluent in written and spoken German and English
• Strong local understanding of the DACH landscape (at least in one of the countries for Germany and Austria)

Nice to have

• French is a strong plus
• Experience with tools like Salesforce / Snowflake / Tableau / Notion / Looker Studio
• Familiarity with SQL or other query languages
• Exposure to financial modeling or forecasting
• Previous experience working in the restaurant industry
• Knowledge of data warehousing or database structures

Benefits

• An awesome team with yearly meet-ups
• Flexible working environment
• Competitive fixed salary and bonus
• International teams and a multicultural environment
• Highly inclusive working environment
• Lifestyle benefits for physical and leisure activities, family support, travel etc
• Lunch vouchers
• Continuous learning and development programs
• Free access to the Calm app
• Dedicated parental leave and caregiver leave policies (12 weeks fully paid)
• Life & Disability Insurance at no cost to the employee
• Attractive pension plans

About the company

TheFork is a leading restaurant booking platform in Europe that connects diners with restaurants. They operate across 11 countries and focus on a people-first culture.