Thehutgroup
Ecommerce Manager Japan - THG Nutrition | Myprotien
UK, Manchester. Posted 5 months ago
The role
You will take ownership of Japan's digital trading performance and customer journey. You will develop ecommerce growth strategies and manage day-to-day trading performance for the Japanese market.
What you will do
- Develop and execute the ecommerce growth strategy for the Japan market
- Drive revenue growth, conversion optimisation, and customer acquisition initiatives
- Manage day-to-day trading performance across the Japanese ecommerce platform
- Optimise product merchandising, site navigation, and landing pages
- Build promotional calendars aligned with seasonal campaigns and product launches
- Partner with paid media, CRM, SEO, and affiliate teams
- Improve website UX and customer purchase journey
- Implement A/B testing and conversion rate optimisation initiatives
- Monitor daily, weekly, and monthly ecommerce KPIs
- Ensure all ecommerce content and campaigns are fully localised for Japanese consumers
Required qualifications
- 4+ years experience in ecommerce, digital trading, or online retail management
- Proven track record driving online revenue growth in ecommerce businesses
- Strong understanding of ecommerce KPIs including conversion rate, AOV, CAC, retention, and ROAS
- Experience managing website merchandising and digital trading calendars
- Strong analytical skills with experience using Google Analytics, Shopify, Adobe Analytics, or similar platforms
- Experience working cross-functionally with marketing, CRM, and product teams
- Native or fluent Japanese language skills
- Strong business-level English communication skills
Nice to have
- Experience working in health, fitness, beauty, lifestyle, or FMCG brands
- Experience in DTC (Direct-to-Consumer) ecommerce brands
- Understanding of Japanese digital consumer behaviour and local ecommerce trends
- Experience with CRO, A/B testing, and UX optimisation
Benefits
- Access bespoke development programmes
- Upskilling programme delivered in partnership with an industry-leading training provider
- 25 days annual leave plus bank holidays
- Day off on your birthday
- Enhanced maternity and paternity pay, depending on length of service
- Up to 10 days compassionate leave
- Buy back up to 3 days each year
- 2 days volunteer leave after 12 months
- Access to face-to-face and virtual appointments with in-house GP
- 24/7 Employee Assistance Programme (EAP) provided by Bupa
- State-of-the-art on-site gym
- Access to on-site physio
About the company
THG is a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Their portfolio includes brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.