Growth Lead (MENA) THG Nutrition | Myprotein

The role

The Growth Lead will develop and execute the regional growth strategy for Myprotein across the MENA region. This role involves identifying commercial opportunities and driving revenue and profitability through various growth levers.

What you will do

• Develop and own the overall growth strategy for Myprotein across MENA.
• Identify and prioritise opportunities to accelerate revenue, customer acquisition, market share and profitability.
• Build and execute market-specific growth plans.
• Identify new routes to market, emerging channels, partnerships and opportunities.
• Translate market intelligence and consumer insights into actionable growth initiatives.
• Take ownership of regional revenue and growth targets.
• Work with trading and ecommerce teams to optimise pricing, promotions and product assortment.
• Monitor regional P&L performance.
• Partner with central marketing teams to execute acquisition and retention strategies.
• Develop market entry and expansion plans for new countries and territories.

Required qualifications

• Proven experience in a senior growth, commercial, ecommerce or digital marketing role, ideally within ecommerce, FMCG, sports nutrition or consumer goods.
• Demonstrable experience driving revenue growth and customer acquisition across multiple markets.
• Strong understanding of the MENA region, including its consumer landscape, digital ecosystem and commercial opportunities.
• Experience managing commercial budgets and delivering against revenue, profitability and acquisition targets.
• Strong understanding of digital marketing channels, including paid media, SEO, CRM, affiliates, influencers and social.
• Highly analytical, with the ability to interpret complex data and turn insights into commercial action.
• Experience working with P&L, forecasting, trading and commercial performance metrics.
• Strong stakeholder management skills.
• Entrepreneurial mindset with a proactive approach to identifying opportunities and solving problems.
• Ability to operate in a fast-paced, commercially demanding environment.
• A genuine interest in sports nutrition, health, fitness and the Myprotein brand.

Nice to have

• Arabic language skills

Benefits

• Access bespoke development programmes.
• Continued development through an upskilling programme.
• 25 days annual leave plus bank holidays.
• Day off on your birthday.
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.
• Access to face-to-face and virtual appointments with an in-house GP.
• Access to 247 Employee Assistance Programme (EAP) provided by Bupa.
• State-of-the-art on-site gym.
• Access to on-site physio.

About the company

THG is a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Its portfolio includes brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.