Marketing Manager (Europe) - THG Nutrition | Myprotein

The role

The Marketing Manager – EU will plan and deliver localised marketing activity across European markets. You will drive traffic, sales and brand awareness across Myprotein websites, marketplaces and offline channels using market insight and performance data.

What you will do

• Develop and execute local marketing plans for EU markets.
• Identify consumer trends and market opportunities to shape campaigns.
• Coordinate with central teams across SEO, PPC, social media, email, content and affiliate marketing.
• Monitor acquisition, conversion and return on investment.
• Manage local campaign calendars, briefs and launches.
• Work with commercial and creative teams to ensure campaigns are timely and locally relevant.
• Partner with the central brand team to grow Myprotein presence in EU markets.
• Ensure local communications follow brand guidelines.
• Manage allocated marketing budgets and track spend.
• Report on campaign performance against agreed targets.

Required qualifications

• Degree in Marketing, Business or a related field, or equivalent practical experience.
• At least 4 years of marketing experience.
• Experience planning and delivering digital campaigns across multiple European markets.
• Understanding of how language, culture and consumer behaviour affect local marketing performance.
• Strong analytical skills and confidence using data to improve campaigns.
• Excellent communication, stakeholder management and project management skills.
• Experience with tools such as Google Analytics, CRM platforms, SEO tools and social media management platforms.
• Ability to manage multiple campaigns and deadlines in a fast-moving environment.

Nice to have

• Experience in e-commerce, health and wellness, or a related consumer sector.

Benefits

• Access bespoke development programmes.
• Continued development through upskilling programme.
• 25 days annual leave plus bank holidays.
• Day off on your birthday.
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.
• Access to face-to-face and virtual appointments with in-house GP.
• Access to 247 Employee Assistance Programme (EAP) provided by Bupa.
• State-of-the-art on-site gym.
• Access to on-site physio.

About the company

THG is a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Their portfolio includes brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.