Thehutgroup
Senior Digital Activation Executive | Lookfantastic
UK, Manchester. Posted a month ago
The role
The Senior Digital Activation Executive will execute brand-funded media campaigns within the Retail Media structure. You will build relationships with brand partners to co-develop data-driven paid media activity and manage multi-platform digital media plans.
What you will do
- Build relationships with LOOKFANTASTIC brand partners to co-develop data-driven paid media activity
- Work with the influencer team to commission assets for media repurposing
- Develop and pitch multi-platform digital media plans
- Perform mid and post-campaign reporting to demonstrate ROI
- Support securing incremental media investment through pitching and communication
- Create social-first creative ad copy with the in-house design team
- Optimize campaigns to agreed ROI targets
- Work with wider marketing teams to ensure impactful media delivery
- Learn and develop across key media platforms to deliver innovative media strategy
Required qualifications
- 2+ years experienced paid media / digital marketing professional
- Self-starter and self-motivated
- Highly presentable brand ambassador
- META Business Manager / TikTok Ads Manager competent
- Passion for the beauty & retail media industry
Benefits
- Access bespoke development programmes
- Continued development through upskilling programme
- 25 days annual leave plus bank holidays
- Day off on your birthday
- Enhanced maternity and paternity pay depending on length of service
- Up to 10 days compassionate leave
- Ability to buy back up to 3 days leave each year
- 2 days volunteer leave after 12-months
- Access to face-to-face and virtual appointments with in-house GP
- 247 Employee Assistance Programme provided by Bupa
- State-of-the-art on-site gym
- Access to on-site physio
About the company
THG is a global ecommerce group aiming to be the global online leader in beauty and sports nutrition. Its portfolio includes retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.