Head of Brand (Multi-Brand) | Christophe Robin & Ameliorate (6m FTC)

The role

The Head of Brand will lead the development and execution of brand strategy for a portfolio of premium beauty brands. This role drives brand growth through consumer-first storytelling, integrated campaigns, and product launches while working cross-functionally.

What you will do

• Lead the development and execution of annual brand strategies and commercial plans.
• Contribute to longer-term brand growth plans and strategic roadmaps.
• Act as the guardian of brand identity, positioning, visual expression and tone of voice.
• Lead the development and delivery of integrated brand campaigns across all channels.
• Partner with Product Development teams to shape and bring innovation pipelines to market.
• Lead the brand go-to-market process for new product launches.
• Monitor brand, category and campaign performance.
• Manage marketing budgets effectively.
• Act as the central brand lead across multiple functions and stakeholders.
• Manage agency and external partner relationships where applicable.

Required qualifications

• Significant experience in brand marketing within beauty, wellness, premium consumer goods or a related category.
• Proven success developing and delivering integrated marketing campaigns.
• Strong understanding of brand strategy, positioning and brand-building principles.
• Experience developing and executing annual brand plans.
• Demonstrated commercial awareness and budget management experience.
• Experience launching new products and bringing innovation to market.
• Strong analytical skills with the ability to turn insight into action.
• Exceptional stakeholder management, communication and presentation skills.
• Ability to manage multiple priorities and complex projects within a fast-paced environment.

Nice to have

• Experience working across multiple brands or categories.
• Experience within premium, prestige or luxury brands.
• Experience working across both direct-to-consumer and retail channels.
• International market experience.
• Experience managing external agencies and strategic partners.

Benefits

• Access bespoke development programmes designed by an in-house L&D team.
• Continued development through an upskilling programme delivered with an industry-leading training provider.
• Day off on your birthday.
• Referral bonus of up to 1000EUR when a referral passes probation.
• Anniversary gifts at 5 and 10 years of service.

About the company

THG is a global ecommerce group aiming to be the global online leader in beauty and sports nutrition. Their portfolio includes brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.