Director, Strategy

The role

The Director, Strategy will manage strategists and lead cross-functional teams to create integrated advertising programs. This role involves uncovering insights, writing creative briefs, and developing visual proposals for clients across various media platforms.

What you will do

• Manage 3-6 strategists across 2-3 Categories
• Co-lead resourcing across the Strategy Team
• Consult with Sales leadership to improve processes, practices and strategic deliverables
• Engage with teams across the Ad Department to guide cross-functional solutions and innovations
• Use research and data to articulate and support sales stories
• Author and deliver creative briefs on sometimes-tight turnarounds
• Create and guide others in the creation of powerful proposals
• Lead and project manage across relevant departments to create integrated programs for clients
• Develop, articulate and share innovative programs, partnerships, innovations and opportunities
• Attend key sales calls to pitch advertising and media ideas to mid/senior-level executives

Required qualifications

• 12+ years of cross-platform Advertising experience in brand and media strategy
• Interest in managing high-volume categories
• Experience working on RFPs
• Experience working in collaborative sales and marketing processes, including working with sales teams or in a sales environment
• An understanding of the current social, branded content, digital, audio and mobile media landscapes
• Experience with how to translate the long-term goals of advertisers into solutions and recommendations

Nice to have

• Bachelor's Degree or equivalent work experience

Benefits

• Medical, dental and vision benefits
• Flexible Spending Accounts (F.S.A.s)
• Company-matching 401(k) plan
• Employee stock purchase plan
• Paid vacation
• Paid sick days
• Paid parental leave
• Tuition reimbursement
• Professional development programs

Before you apply

• Submit your own work and do not use GenAI tools to generate substantive content during the application and interview process

About the company

The mission of The New York Times is to seek the truth and help people understand the world through independent journalism. Its business strategy centers on making journalism so good that it is worth paying for.