Vice President, Audience Insights

The role

You will lead a team of researchers to inform company-wide priorities. You will oversee research for data, design, growth, product, marketing, strategy, and newsroom partners.

What you will do

• Lead and mentor a team of multidisciplinary researchers.
• Oversee audience research programs with product and design teams.
• Oversee audience research that shapes marketing strategy and creative development.
• Oversee research to drive audience engagement, subscription conversion, retention and win-back.
• Shape audience research programs that support newsroom strategic priorities.
• Communicate research findings to Times executives and teams.
• Harness best practices for research, including the use of A.I.
• Demonstrate support and understanding of the value of journalistic independence.

Required qualifications

• 15+ years of experience in primary research, market research, UX research, and consumer insights, including in a content or digital product company.
• 7+ years of experience managing high-performing teams and navigating matrixed stakeholder environments.

Nice to have

• Advanced degree in a quantitative or social science field.
• Experience with both digital product design and traditional market research.

Benefits

• Medical, dental, and vision benefits
• Flexible Spending Accounts (F.S.A.s)
• Company-matching 401(k) plan
• Employee stock purchase plan
• Paid vacation
• Paid sick days
• Paid parental leave
• Tuition reimbursement
• Professional development programs

Before you apply

• Submit your own work and do not use GenAI tools to generate substantive content during the application and interview process.

About the company

The mission of The New York Times is to seek the truth and help people understand the world. Independent journalism is at the heart of all they do.