Advertising Marketing Measurement Intern

The role

You will focus on measuring the audience to serve top advertising accounts and the marketing team. You will use data to create analyses and research initiatives to uncover audience and product insights.

What you will do

• Leverage proprietary and syndicated data to create and present analyses
• Find new ways to tell stories through innovative research initiatives
• Conduct custom research to uncover audience and product insights
• Gain an understanding of advertising effectiveness studies
• Understand the competitive landscape, advertising trends, and client needs
• Support analysts to deliver on sales requests
• Mine internal and external databases to uncover insights
• Demonstrate support and understanding of journalistic independence

Required qualifications

• Undergraduate student focused on Marketing, Market Research, or Business Analytics

Nice to have

• Familiarity with business analytics or data software tools
• Experience (Academic or Professional) with quantitative and qualitative research methods

Benefits

• Medical, dental and vision benefits
• Flexible Spending Accounts (F.S.A.s)
• Company-matching 401(k) plan
• Employee stock purchase plan
• Paid vacation
• Paid sick days
• Paid parental leave
• Tuition reimbursement
• Professional development programs
• Possible eligibility for annual bonus and restricted stock

Before you apply

• Submit your own work and do not use GenAI tools to generate substantive content during the application and interview process

About the company

The mission of The New York Times is to seek the truth and help people understand the world through independent journalism.