Designer, Marketing (Games)

The role

You will execute full-funnel creative strategy and design for Games subscription offerings. This hands-on role involves creating campaigns across digital, social, email, and other channels to drive engagement and subscriptions.

What you will do

• Develop and execute conceptual marketing campaigns for Games
• Design and adapt creative across paid, owned and earned channels
• Translate in-product experiences into marketing assets
• Support in-house adaptation of major brand campaigns
• Develop and maintain scalable visual systems and templates
• Partner with designers, art directors, writers and marketers
• Work from creative briefs and incorporate stakeholder feedback
• Create presentation materials and articulate design rationale

Required qualifications

• 5+ years of hands-on graphic design experience at an advertising agency, digital agency, studio or in-house team
• Design portfolio showing execution across social, digital display, email, in-app and print
• High proficiency in typography, layout, balance, hierarchy, proportion, color, emphasis and unity
• Fluency with Figma and Adobe Creative Suite
• Hands-on motion and animation experience in After Effects
• Comfort working cross-functionally with marketing, media, product design, audience insights and brand identity
• Understanding of trends in digital advertising and growth marketing
• Familiarity with the latest social media ecosystem

Nice to have

• Background in subscription, media or content businesses
• Experience working in video editing software
• Working knowledge of on set video production for social channels
• Belief in the value of journalism to people and society
• Interest in exploring new tools and workflows including emerging AI production tools
• B.A., B.F.A. or M.F.A. in graphic design, visual communication or another related design discipline

Benefits

• Medical, dental and vision benefits
• Flexible Spending Accounts (F.S.A.s)
• Company-matching 401(k) plan
• Employee stock purchase plan
• Paid vacation
• Paid sick days
• Paid parental leave
• Tuition reimbursement
• Professional development programs

Before you apply

• Submit your own work and do not use GenAI tools to generate substantive content during the application and interview process

About the company

The mission of The New York Times is to seek the truth and help people understand the world through independent journalism.