Thenewyorktimes

Senior Manager, Revenue Analytics, NYT Wirecutter

New York, NY; Remote - USA. Posted a month ago

The role

You will lead a team of analysts to increase audience monetization across affiliate, advertising, and e-commerce businesses. You will partner with Revenue, Product, and Marketing leads to establish KPIs, run conversion experiments, and build attribution frameworks.

What you will do

  • Lead, mentor, and onboard a team of two direct reports
  • Analyze affiliate revenue drivers across all content touch points
  • Act as analytics lead for the Wirecutter Store reporting on unit economics and performance metrics
  • Partner with Ad Ops and Advertising teams to track ad yield, fill rates, and viewability
  • Evaluate trade-offs between affiliate links, ad placements, and product placements
  • Lead recurring commercial reporting for Wirecutter Leadership
  • Demonstrate support and understanding of journalistic independence

Required qualifications

  • 6+ years of experience in revenue or e-commerce analytics
  • Direct experience supporting affiliate marketing, digital advertising, or online retail operations
  • 2+ years of people management experience
  • 3+ years of experience analyzing diverse revenue models including affiliate marketing, programmatic/direct digital advertising, and DTC e-commerce operations
  • 3+ years of experience in A/B testing, conversion rate optimization (CRO), and pricing/placement experiments
  • Advanced mastery of SQL
  • Experience with BI/data visualization tools (e.g., Tableau, Looker)

Nice to have

  • 1+ years of experience working with e-commerce platforms (e.g., Shopify, Magento), ad tech/SSP platforms, and affiliate network platforms
  • Proficiency in Python or R
  • Quantitative degree in Economics, Business Analytics, Finance, Statistics, Data Science, or a related field

Benefits

  • Medical, dental and vision benefits
  • Flexible Spending Accounts (F.S.A.s)
  • Company-matching 401(k) plan
  • Employee stock purchase plan
  • Paid vacation
  • Paid sick days
  • Paid parental leave
  • Tuition reimbursement
  • Professional development programs

Before you apply

  • Submit your own work and do not use GenAI tools to generate substantive content during the application and interview process

About the company

The mission of The New York Times is to seek the truth and help people understand the world through independent journalism.

Senior Manager, Revenue Analytics, NYT Wirecutter at Thenewyorktimes | JobZoey