College Marketing Representative - General Location

The role

You will promote 3-6 artists per month through digital and in-person marketing strategies in your college town and on campus. You will build relationships with local influencers, host listening events, and create social media content to support new releases and tour support.

What you will do

• Build relationships with influencers like college radio stations, DJs, and student organizations
• Maintain a local social media presence to promote artists
• Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
• Research online sites, forums, and networks for the 18-24yr old demographic
• Research and attend local and campus events
• Attend artists' shows to hand out promotional tools and get feedback
• Submit a detailed report on marketing successes and initiatives

Required qualifications

• Undergraduate Student currently enrolled in a 4 year university
• Minimum of 2 years left prior to graduation
• Ability to manage own hours and be accountable
• Passion for music
• Understanding of how peers discover and consume music
• Deep interest in music business and marketing
• Understanding of social media marketing
• Active presence creating content on TikTok, Instagram, Twitter, Facebook
• Availability of 20 hours per week
• Well-written, well-spoken, team player, and excellent communicator
• Has transportation methods
• Flexible schedule for team conference calls and tour coverage

Nice to have

• Cover letters in addition to resumes

Benefits

• Real world music industry experience
• Opportunity to express creativity through social channels, brainstorms, and reviews
• Access to inside information
• Free ticket(s) into artists' shows
• Possible meet and greet passes

About the company

The Orchard is a leading music distribution company operating in 45 markets worldwide. It partners with labels of all sizes to make music and video available across digital and physical retailers.