APAC Brand Marketing Manager (Taiwan & Southeast Asia) 亞太區品牌行銷經理

Taipei, Taiwan. Posted 17 months ago

The role

You will lead brand promotion strategies for Furbo pet cameras in Taiwan, Hong Kong, Singapore, and future Southeast Asian markets. You will manage KOL/KOC collaborations, social media content, and data-driven optimizations to drive brand awareness and user growth.

What you will do

Lead brand promotion planning for Taiwan, Hong Kong, Singapore, and Southeast Asia markets
Design marketing rhythms and integrate market resources to increase brand awareness
Formulate KOL/KOC collaboration strategies and manage local partners like freelancers or agencies
Develop cross-brand collaboration projects
Plan social media content direction and topic operations across markets
Produce high-quality content or guide external teams in daily operations
Track platform performance and user behavior to optimize strategies
Collaborate with e-commerce, product, design, and customer service teams

Required qualifications

5 years or more of brand or social media marketing experience
Experience in multi-market operations and managing local teams or external partners
Experience managing brand accounts within the last six months
Familiarity with IG and Threads communication logic
Content creativity and aesthetic sense
Ability to translate data into specific optimization directions
Proficiency in CapCut and Canva
Ability to use AI tools to improve work efficiency
High self-discipline and time management skills
Fluency in Chinese and English
Passion and empathy for the pet industry

Nice to have

Pet owners

Benefits

Work with an international team
Flat organization with information transparency
Quarterly all-hands meetings
Pets allowed at the Taiwan headquarters
Volunteer days and service programs
Club activities
Unlimited snacks, drinks, and snacks
Creative and comfortable work environment
Bi-weekly afternoon tea and monthly birthday celebrations
Flexible leave system
Flexible working hours and one day of WFH per week
Annual health check-up

About the company

Tomofun is a pet tech company that created Furbo, an AIoT treat-tossing pet camera. Their vision is to bring joy and innovation to pet lovers through state-of-the-art technology.