Tripactions

Product Marketing Manager

London, UK. Posted 3 months ago

The role

The Product Marketing Manager will drive strategic direction and positioning for products, primarily the travel product. This role bridges product, sales, and marketing to develop messaging, value propositions, and growth strategies.

What you will do

  • Define target audiences and craft messaging and positioning with Product and Sales.
  • Develop and execute go-to-market plans for new and existing products.
  • Conduct market research on customer needs, competitive landscapes, and industry trends.
  • Partner with Enablement and Field teams to develop sales tools, training, and resources.
  • Create marketing materials including product collateral, case studies, white papers, and blog posts.
  • Collaborate with the marketing team to design and execute campaigns for awareness, lead generation, and retention.
  • Monitor and report on the effectiveness of product marketing initiatives using data.
  • Work with product management, sales, and customer success to align on strategy and execution.

Required qualifications

  • 6+ years of product marketing experience.
  • Track record of launching and growing B2B products.
  • Demonstrated ability to use AI across product marketing workflows.
  • Proven ability to work cross-functionally and manage multiple stakeholders across multiple time zones.
  • Strong strategic and analytical skills.
  • Excellent verbal and written communication skills.
  • Strong project management skills.

Nice to have

  • Experience within AI, travel, SaaS, and/or tech

Before you apply

  • Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes.
  • You may request a human evaluation without AI assistance by entering your email.

About the company

Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes against job qualifications for this role.

Product Marketing Manager at Tripactions | JobZoey