Tripactions

Senior Email Marketing Manager

New York, NY. Posted 15 days ago

The role

This senior individual-contributor role leads email strategy for prospect nurture, pipeline generation, customer adoption, cross-sell, and upsell. You will manage a multi-quarter roadmap and build, QA, and optimize modular emails in Knak.

What you will do

  • Lead a multi-quarter roadmap for nurture, campaigns, newsletters, and follow-up journeys.
  • Partner with Demand Gen and Sales to connect growth goals to audiences, messages, offers, and next steps.
  • Partner with Marketing Operations on the email calendar.
  • Align campaign owners on priorities and timing.
  • Set the creative bar for concepts, copy, and design.
  • Build, QA, and optimize modular emails in Knak.
  • Grow and protect the reachable prospect database.
  • Lead testing across audiences, offers, messages, formats, cadence, and timing.
  • Measure conversion, pipeline, opportunities, and revenue alongside engagement, audience health, and deliverability.
  • Partner with Lifecycle and Customer Marketing to develop and optimize adoption, cross-sell, and upsell programs.

Required qualifications

  • 5+ years leading B2B SaaS email, demand generation, or growth programs, with ownership of multi-quarter roadmaps and measurable pipeline or revenue impact.
  • Deep hands-on Knak experience.
  • Technical fluency in segmentation, automation, tracking, and deliverability.
  • Strong creative and editorial judgment.
  • Strategic, analytical thinking across audience growth, experimentation, database health, and performance tied to business outcomes.
  • Strong cross-functional influence and clear communication with leadership.

Nice to have

  • Working knowledge of Marketo, Salesforce, or similar marketing systems.
  • Experience with customer adoption, cross-sell, or upsell, or email across multiple segments, regions, or products.

Before you apply

  • Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes.
  • You may request a human evaluation without AI assistance by entering your email.

About the company

tripactions

Senior Email Marketing Manager at Tripactions | JobZoey