Tripledotstudios
Growth Director
Toronto. Posted 23 days ago
The role
You will lead the growth strategy, including paid and organic acquisition, ad monetisation, and lifecycle management for three live mobile games. This senior leadership role reports to the CEO and manages the Growth organization through its functional leads.
What you will do
- Own the growth strategy, annual plan, budget, and performance targets across the portfolio of live games.
- Lead UA, creative, monetisation, and lifecycle functions.
- Own paid and organic acquisition strategy, investment allocation, measurement, attribution, and experimentation.
- Own ad monetisation strategy and revenue, including mediation, network partnerships, bidding, and eCPM optimization.
- Set the strategy and bar for creative testing, velocity, innovation, and performance.
- Use data to uncover opportunities across acquisition, retention, monetisation, and product for growth experiments.
- Partner with Product, LiveOps, Economy Design, Creative, and Data Science to improve LTV.
- Own lifecycle management, including win-back, reactivation, and VIP programs.
- Champion the use of AI across the Growth team to increase speed, scale, and quality.
- Establish operating rhythms and report performance and investment recommendations to senior leadership.
Required qualifications
- 5+ years of experience in mobile gaming growth, performance marketing, or user acquisition, including experience at significant scale.
- Proven experience owning and scaling multi-million-dollar UA budgets across major mobile advertising channels.
- Deep understanding of mobile growth economics, including LTV, ROAS, attribution, incrementality, and performance measurement.
- Strong creative strategy and testing experience.
- Experience identifying and driving growth opportunities across UA, monetisation, retention, and product.
- An analytical and experimental mindset.
- Strong cross-functional and executive communication skills.
- Experience in free-to-play mobile games
Nice to have
- casual, casino, or other hybrid monetisation models
Benefits
- Comprehensive Health & Wellness Coverage
- Wellness Spending Account of $500 annually
- 25 vacation days annually plus statutory holidays
- 2 paid volunteer days each year
- Parental Leave & Family Support
- RRSP Matching Program (100% match up to 3.5% of annual salary)
- Employee Recognition Program with $400 award
- Charitable Donation Matching up to $1,000 per calendar year
- Employee Assistance Program
- Hybrid Work Environment
- Complimentary breakfast, lunch and evening snack on office days
- Team Events & Celebrations
About the company
Tripledot Studios is one of the largest independent mobile games companies in the world with a global 2,500+ strong team. Clipwire Games is one of Canada's top grossing mobile game developers and a studio within Tripledot.