Head of User Growth - HQ, Sweden

The role

The Head of User Growth will drive global expansion through organic product optimisations and inorganic advertising or distribution partnerships. This executive leader will architect scalable growth strategies and lead cross-functional teams across Data Analytics, Performance Marketing, and Product-Led Growth.

What you will do

• Own the global growth budget and P&L
• Align Performance Marketing, MMP analytics, Monetization, Product Growth, and User Acquisition with corporate goals
• Mentor and scale the existing cross-functional team
• Build repeatable market-entry frameworks for international regions
• Drive incrementality across established markets
• Obsess over metrics that drive user growth in each country
• Experiment with ideas to change growth trajectory
• Monitor and optimise user acquisition spend
• Create flows and optimise product areas for user and revenue growth

Required qualifications

• Overall 18+ years of experience in consumer apps and product management
• 10+ years of professional leadership experience across Data Analytics, Performance Marketing, User Acquisition (UA), Retention, and Product Management
• Proven experience growing a consumer app in India as well as globally
• Deep technical knowledge of cohort economics, incrementality testing, and attribution modelling
• Track record of building, scaling, and managing multi-disciplinary growth organisations at a Senior Director/VP level
• Ability to synthesise complex analytical insights into clear strategies for executive stakeholders and board members
• Strong business judgment when evaluating incrementality tests, marketing spend, and attribution data
• Approachable, collaborative leadership style for an international, multi-cultural setting

Nice to have

• Experience scaling a consumer app from early growth to significant scale, or through a 0-to-1 growth phase
• Direct experience scaling consumer products across multiple countries, particularly in emerging and established international markets
• Prior experience in a product-led technology company or high-growth startup
• Exposure to subscription, advertising or other consumer-app monetisation models
• Experience using AI and automation to improve growth efficiency, experimentation or decision-making

Benefits

• Learning and development allowance
• Voluntary provident fund (VPF) and/or national pension scheme (NPS) tax saving option
• Creche allowance
• Choice of preferred computer and phone within budget
• Office-first culture with breakfast, lunch, quiet spaces, and team activities
• Lab Days: 5 days each quarter to explore new ideas

Before you apply

• Anyone from around the world can apply
• We will conduct a background check
• We only accept applications in English

About the company

Truecaller is a company that builds trust in communication by making it safer, smarter, and more efficient. It is trusted by over 450 million active users every month across 190+ countries.