Trustpilot
Marketing Operations Lead (Insights & Data)
London. Posted a month ago
The role
You will serve as an operational link between marketing strategy and technical execution. You will gather and structure marketing insight to support an insight-delivery framework and centralise reporting requirements.
What you will do
- Lead dashboard and insight delivery for regional and central marketing teams.
- Translate complex performance data into actionable insights.
- Support the operationalisation of dashboards and tools across marketing.
- Create documentation, training materials, and quick-reference guides.
- Gather, validate, and organise performance data for Marketing Business Reviews and planning cycles.
- Translate marketing objectives into structured requirements for Data & Analytics and Engineering teams.
- Drive progress of data pipeline requests, dashboard updates, and tracking fixes.
- Support marketing data hygiene by conducting routine checks on end-to-end tracking setups.
- Assist in maintaining reporting components for Campaign Performance and Funnel Velocity.
- Maintain existing reporting structures and develop scalable templates for forecasting.
Required qualifications
- Minimum of 2-4 years of experience within Marketing Analytics, Marketing Operations, or a similar data-focused business enablement role.
- Proven proficiency with modern MarTech/CRM data environments (such as Salesforce, including leads, contacts, campaigns, and funnel concepts).
- Comfortable working with visualisation tools (e.g., Tableau, Looker).
- Pulling/manipulating data via SQL or advanced Google Sheets.
- Highly analytical, with the ability to translate complex data into insights, decisions, and stories.
- Strong communicator, able to clarify technical concepts for non-technical users and document clear business needs for engineers.
Nice to have
- Familiar with marketing attribution concepts or campaign tagging frameworks (UTMs)
- Experience working in an agile or sprint-based team structure
Benefits
- A range of flexible working options
- Competitive compensation package + bonus
- 25 days holiday per year, increasing to 28 days after 2 years of employment
- Two (paid) volunteering days a year
- Rich learning and development opportunities through Trustpilot Academy and Blinkist
- Pension and life insurance
- Health cash plan, online GP, 24/7, Employee Assistance Plan
- Full access to Headspace
- Paid parental leave
- Season ticket loan and a cycle-to-work scheme
- Central office location with pool table, gaming corner, coffee bars and snacks
- Regular opportunities to connect including company-wide celebrations, ERG activities, and team socials
About the company
Trustpilot is a profitable, high-growth FTSE-250 company that runs the world's largest open customer review platform. Headquartered in Copenhagen, it has over 1000 employees and operations in multiple global locations.