Director, Creator Growth

The role

This role owns the strategy and execution of the scaled creator acquisition program. You will build systems to bring creators to Tubi at scale and partner with product teams to improve onboarding and content delivery.

What you will do

• Own the strategy and execution for scaled creator acquisition
• Establish KPIs and measurement standards for the scaled program
• Partner with the product team to define and prioritize product requirements
• Coordinate with creator managers to feed the direct acquisition funnel
• Direct workstreams across cross-functional teams
• Craft communications on program performance and strategy for senior leadership
• Apply creator-economy expertise to steer bets across creators and channels
• Represent Tubi as a voice for creators at industry events

Required qualifications

• 10+ years of experience in the creator economy, digital media, streaming, or content partnerships
• Proven experience building and scaling creator, partner, or supply acquisition programs
• Strong data literacy with experience establishing KPIs and using performance metrics
• Track record of partnering with Product teams to shape tools, workflows, or self-serve platforms
• Excellent cross-functional leadership skills
• People management experience
• Deep understanding of creator and digital content ecosystems (YouTube, TikTok, Instagram, and emerging platforms) and creator monetization models

Benefits

• Annual discretionary bonus
• Long-term incentive plan
• Medical/dental/vision
• Insurance
• 401(k) plan
• Paid time off
• Flexible Time off Policy for salaried/exempt employees
• Parental Leave Program (twelve weeks of paid bonding leave)
• Monthly wellness reimbursement

About the company

Tubi is a free streaming service that entertains over 100 million monthly active users. It is a division of Fox Corporation.