Senior Merchandising Manager

The role

You will develop merchandising strategies to align learner needs with business objectives. You will lead merchandising initiatives across consumer surfaces and run experiments to optimize the learner experience and drive revenue.

What you will do

• Lead merchandising initiatives across key consumer surfaces including homepage, navigation, browse, search, course pages, hubs, and recommendation modules.
• Partner with Category Managers to amplify strategic content launches, priority categories, seasonal campaigns, and business initiatives.
• Collaborate with Product and Engineering to define and enhance merchandising capabilities.
• Design, execute, and analyze merchandising experiments to validate hypotheses and optimize business outcomes.
• Analyze learner behavior, customer journeys, merchandising performance, and marketplace trends.
• Develop merchandising frameworks that balance learner needs, commercial priorities, editorial curation, and algorithmic recommendations.
• Partner across Udemy and Coursera teams to identify strategic cross-sell and upsell opportunities.
• Help establish merchandising best practices, operating models, and measurement frameworks.

Required qualifications

• Bachelor's degree in Business, Marketing, Analytics, or a related field
• 7+ years of experience in digital merchandising, e-commerce, category management, growth, marketplace strategy, or a related discipline
• Demonstrated success developing merchandising strategies that drive measurable improvements in learner engagement, conversion, retention, and revenue
• Strong experimentation mindset with experience designing A/B tests, interpreting results, and translating insights into scalable merchandising improvements
• Exceptional analytical skills with experience using customer insights and performance data to prioritize opportunities and inform strategic decisions
• Experience partnering cross-functionally with Product, Engineering, Design, Marketing, Analytics, and Data Science
• Strong commercial acumen to balance learner experience, marketplace dynamics, and business objectives
• Excellent communication and stakeholder management skills
• Experience with digital analytics, experimentation, and merchandising platforms such as Amplitude, Tableau, Optimizely, Adobe Analytics, Contentful, or similar technologies

Benefits

• Full access to Udemy courses
• A monthly UDay to invest in yourself
• A budget to spend on whatever helps you improve
• Equity

About the company

Udemy is an AI-powered skills acceleration platform. It recently combined with Coursera to create one of the world’s most comprehensive skills development platforms.