Unitedmasterstranslation
Group Strategy Director
New York. Posted 23 days ago
The role
The Group Strategy Director sets strategic direction across key client accounts. This person leads brand, cultural, and creative strategy while mentoring junior and mid-level strategists.
What you will do
- Set the strategic direction across key client accounts
- Define the real problem behind complex business and brand challenges
- Lead the development of brand, cultural, and creative strategy
- Lead multiple engagements and workstreams simultaneously
- Shape the strategic approach to major briefs and opportunities
- Partner with Data Strategy, Context, Business, and Creative leadership
- Develop and mentor strategists
- Raise the quality of the Strategy discipline
- Contribute to Translation’s intellectual capital
Required qualifications
- 8+ years of relevant experience in strategy, brand development, communications, cultural strategy, or a related discipline
- Demonstrated experience leading strategy for significant client accounts, campaigns, brand platforms, or integrated engagements
- Proven ability to independently develop and defend strategic recommendations with senior clients and internal leadership
- Demonstrated ability to synthesize research, cultural intelligence, business context, and audience understanding into actionable strategy
Nice to have
- Experience leading strategy across multiple/ complex, multi-workstream accounts
- Strong understanding of the digital, social, media, and creator ecosystems
- Demonstrated ability to turn cultural understanding into distinctive brand, cultural, and creative strategies
- Proven ability to uncover and translate audience-specific insights into impactful brand, cultural, and creative strategies
Benefits
- bonus
- stock options
- 401(k) match
About the company
UnitedMasters, Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. It is a marketplace for cultural capital connecting independent artists and brands.