Urbancompass
Senior Director of Performance Marketing
San Francisco, California, United States. Posted 10 days ago
The role
This senior individual contributor will own the strategy and execution for how consumers find Compass.com. You will manage a major media budget and build measurement practices to drive transaction conversion and agent lead quality.
What you will do
- Build the performance marketing plan for Compass.com and drive execution across paid search, paid social, display, video, and emerging acquisition channels.
- Tie media performance to transaction conversion, agent lead quality, and unit economics.
- Build a measurement practice using media mix modeling, incrementality testing, multi-touch attribution, and automated bidding.
- Manage a significant paid media portfolio.
- Present priorities, results, and investment recommendations to the executive team and cross-functional partners.
- Help define the operating model, tooling, and talent strategy for performance marketing.
Required qualifications
- 10+ years in marketing
- Deep, practical experience with media mix modeling, incrementality testing, paid acquisition channels, and attribution models
Nice to have
- 3–4+ years leading performance marketing at a top real estate or high-volume marketplace portal
Benefits
- Incentive programs (eligible cash, equity, or commissions)
- Paid vacation
- Holidays
- Sick time
- Parental leave
- Recharge leave
- Medical, tele-health, dental and vision benefits
- 401(k) plan
- Flexible spending accounts (FSAs)
- Commuter program
- Life and disability insurance
- Maven (a support system for new parents)
About the company
Compass International Holdings is a global real estate services company with a presence in every major U.S. city and approximately 120 countries and territories. It serves millions of buyers and sellers through a portfolio of brands including @properties, Better Homes and Gardens® Real Estate, CENTURY 21®, Christie's International Real Estate, Coldwell Banker®, Compass, Corcoran®, ERA®, and Sotheby's International Realty®.