Strategist (Consumer & Culture Insights)

The role

This person will conduct daily scans of passion areas for cultural signals. They will partner with Creative Captains to ensure insights fuel content and deliver thought leadership on relevance.

What you will do

• Live and breathe areas of expertise to bring real time knowledge
• Conduct daily scans across passion areas for timely cultural signals
• Drive daily cultural opportunities in AIM
• Partner with Creative Captains to ensure insights are actionable
• Deliver MRR / QRRs, Thought Leadership on relevance, and brand opportunities
• Continuously expand expertise by pairing existing passions with new learning
• Serve as a flexible strategic resource across multiple accounts

Required qualifications

• Cultural Fluency: Multi, deep passion points with inherent topic knowledge
• Networked: Connected to the right people, groups, and events in these spaces
• Analytical Skills: Ability to spot early signals and translate them into strategic value
• Writing Skills: Ability to craft internal and external reports, thought leadership, and POVs
• Strong curiosity
• Go-getter energy
• A bias for action

Nice to have

• Portfolio

About the company

VaynerMedia is a contemporary global creative and media agency. It is part of the VaynerX family of companies.