Senior Growth Marketing Manager, Organic and Conversion

San Mateo, CA United States. Posted a month ago

The role

You will own verkada.com as a revenue engine and manage warm email programs. You will build organic and AI search strategies, run website conversion experiments, and manage lifecycle email performance.

What you will do

Own organic and AI-search pipeline
Build SEO and AEO strategy
Own conversion rate across verkada.com
Run a disciplined experimentation program
Rethink form experiences and conversion paths
Own warm email performance across nurture, webinar, event follow-up, and re-engagement programs
Define conversion events and ensure clean tracking
Collaborate with data science, marketing operations, web, design, product marketing, MDRs, and sales

Required qualifications

7+ years of experience in growth marketing, lifecycle marketing, growth product, biz ops, a startup or equivalent
Track record of owning a number and moving it
Strong experimentation judgment
Working understanding of how SEO and AEO work
Proficiency in data analysis and web analytics (GA4, Google Tag Manager)

Nice to have

Consumer or prosumer growth experience
Knowledge of SQL and Excel

Benefits

Healthcare programs with 100% employee premiums and 80% family premiums under at least one plan
Nationwide medical, vision and dental coverage
Health Saving Account (HSA) with annual employer contributions
Flexible Spending Account (FSA)
Expanded mental health support
Paid parental leave policy & fertility benefits
Paid holidays, firmwide extended holidays, flexible PTO and personal sick time
Professional development stipend
Fertility Stipend
Wellness/fitness benefits
Healthy lunches provided daily
Commuter benefits

Before you apply

Must be independently authorized to work in the U.S.
Unable to sponsor or take over sponsorship of an employment visa

About the company

Verkada transforms how organizations protect people and places with an integrated, privacy-sensitive AI-powered platform. The company has more than 30,000 customers and over 2 million devices deployed across 170+ countries.