Via99

Product Marketing Lead, Digital Payments

Somerville, Massachusetts, United States. Posted 4 months ago

The role

The Product Marketing Lead will own VIA's presence in the payments sector. This person will manage partner relationships, execute joint marketing plans, and create co-branded content to drive demand.

What you will do

  • Serve as the primary marketing point of contact for the strategic partner ecosystem
  • Manage partner relationships to design and execute joint marketing plans
  • Build narrative assets including joint press releases and collaborative case studies
  • Coordinate video testimonials to demonstrate technology impact
  • Support and amplify partner-led local events and initiatives
  • Plan and run high-impact events for mission-critical audiences
  • Maintain and optimize partner-facing web pages

Required qualifications

  • 4+ years in partner marketing, channel marketing, or relationship-focused B2B marketing
  • Experience managing external relationships with organizations you do not control
  • Exceptional written and verbal communication skills
  • Ability to manage collaborative relationships across organizations
  • Experience organizing specialized, corporate or public-affairs events
  • Strong writing capability for joint case studies, press releases, and technical capability summaries

Nice to have

  • Experience within fintech, digital infrastructure, public sector, or humanitarian ecosystems

Benefits

  • 401K plan with up to 5% employer contribution
  • Fully funded, top-tier health benefits plan including vision and dental coverage for family
  • Up to 24 weeks paid parental leave
  • 4-week paid ramp-back program
  • $10K family forming benefit
  • Flexible Vacation Policy with no set annual limit or accrual period
  • Summer Fridays
  • Extended holiday period in December
  • Individualized growth opportunities including mentorship and learning programs
  • Access to VIA's leadership program
  • Dedicated wellness advisor
  • Benefits to support commuting costs

About the company

Headquartered in Boston, VIA provides mission-critical software for secure data exchange and trustworthy AI. Its architecture helps defense, public safety agencies, and humanitarian organizations use AI while maintaining control of sensitive data.

Product Marketing Lead, Digital Payments at Via99 | JobZoey