Consultant (Commerce)

The role

You will own end-to-end project delivery by running client assessments and building strategic roadmaps. You will develop recommendations for commerce transformation, AI discoverability, and channel optimisation for enterprise clients.

What you will do

• Own end-to-end project delivery from assessments to roadmaps
• Develop strategic recommendations for commerce transformation and AI discoverability
• Build and refine repeatable delivery methodologies
• Support and contribute to workshops and client meetings
• Translate complex commercial and technology shifts for senior audiences
• Manage critical dependencies across client stakeholders
• Collaborate with specialist teams for project continuity
• Contribute to practice IP including case studies and frameworks
• Support proposal development and pitch responses

Required qualifications

• Multiple years of professional experience in a consulting, strategy or senior operational role with significant commerce or digital marketing exposure
• Genuine understanding of commerce ecosystems including trading, content operations, channel strategy, category management and brand investment
• Consulting rigour to structure ambiguous problems and build deliverables under pressure
• Working knowledge of AI discoverability GEO, AEO, LLM-influenced search journeys and AI assistants
• Strong communication skills for presenting to senior stakeholders
• Experience working with enterprise clients and navigating large organisations

Nice to have

• Brand-side or client-side experience in eCommerce, digital marketing or commercial roles
• Experience in CPG/FMCG, Consumer health, Automotive, Retail, or Telecom
• Familiarity with content optimisation, SEO, or digital shelf management
• Exposure to change management or enablement
• Hands-on curiosity with AI tools LLMs or agentic platforms
• Experience with commerce technology such as Shopify, SFCC, Commercetools, PIM/DAM systems

Benefits

• Discretionary bonus scheme
• Training opportunities
• Competitive pension
• Medical insurance
• Life assurance
• Social events
• Opportunities to buy and sell holidays
• Family friendly policies
• Discounts with hundreds of retailers

About the company

WPP Enterprise Solutions designs, builds, and operates growth systems for competitive businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.