AJO Engineer

The role

This person will lead AJO and AEP implementations for enterprise customers. They will design solution architectures, manage data modeling, and configure journey orchestration and decisioning.

What you will do

• Engage with customers to understand business goals and technical requirements.
• Recommend solution architecture, implementation approach, and phasing.
• Implement and configure journey orchestration, events, and triggers in Adobe Journey Optimizer.
• Configure AJO decisioning capabilities including offers and eligibility rules.
• Design and implement personalised web, in-app, and code-based experiences.
• Build personalised content experiences using fragments and templates.
• Design and build data ingestion flows from various systems into AEP.
• Design and implement XDM schemas, datasets, and identity mappings.
• Develop custom scripts, extensions, and API integrations.
• Diagnose, debug, and resolve technical issues across the platform.

Required qualifications

• Hands-on experience delivering AJO solutions including journey orchestration, event triggers, and channel configurations.
• Deep working knowledge of AEP services including Real-Time Customer Profile, Identity Service, and XDM schema design.
• Ability to design and implement Experience Data Model (XDM) schemas.
• Strong SQL proficiency for querying datasets and transforming data.
• Hands-on experience integrating with AEP and AJO REST APIs.
• Proficiency in JavaScript for personalization logic and API calls.
• Comfort with HTML and CSS for email and web experience rendering.
• Practical experience creating and validating rule-based and AI/ML-powered segments.
• Ability to lead discovery workshops and present technical designs to stakeholders.
• Working understanding of AI-assisted delivery, prompt engineering, and agentic workflows.
• Adobe Journey Optimizer certifications or demonstrable equivalent hands-on expertise.
• Demonstrated ability to own AJO/AEP workstreams from requirements to go-live.

Benefits

• Career development and skill growth opportunities
• Work with exciting brands

About the company

WPP Enterprise Solutions designs, builds, and operates growth systems for competitive businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.