Adobe Target

The role

This person will manage technical delivery for Adobe clients and develop Adobe Target campaigns for website optimisation and personalisation. They will also support UI development and lead personalisation projects.

What you will do

• Act as the technical point of contact for Adobe Experience Cloud Business Consultants and Architects.
• Develop and implement Adobe Target campaigns for website optimisation and personalisation.
• Support UI development for client websites as required for personalisation.
• Recommend technical best practices for optimising and personalising digital assets.
• Drive coding standards, reusable processes and templates.
• Manage delivery priorities, timelines and stakeholder expectations.
• Collaborate with Adobe consultants, client teams and QA teams.
• Lead personalisation projects, mentor team members and drive innovation.
• Implement Adobe Target across web, mobile and other digital platforms.
• Create and manage tests, campaigns, audiences and measurement parameters.

Required qualifications

• 5+ years of overall industry experience
• Minimum 2 years of experience with Adobe Target
• Experience with Adobe Target implementation using Adobe Launch or JavaScript
• Hands-on experience with Adobe Target Web SDK
• Experience with backend/server-side deployments using SDKs in Java/.NET
• Knowledge of Adobe Target APIs
• Strong JavaScript, jQuery, AJAX, CSS, HTML and Web Services/API experience
• Familiarity with UI/UX, Mobile SDK, dynamic web development, personalisation and web analytics
• Knowledge of Chrome profiling, Lighthouse and cross-browser testing tools
• Ability to lead and mentor team members

Nice to have

• Experience in Digital Marketing
• Experience with React or Angular
• Adobe Target Architect Certification

Benefits

• Opportunity to work with exciting brands
• Prioritised career development
• Help to grow your skills

About the company

WPP Enterprise Solutions designs, builds, and operates growth systems for competitive businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.