Wfclainc

Senior Performance Marketing Manager

Santa Monica, CA. Posted 24 days ago

The role

The Senior Performance Marketing Manager will own the strategy, execution, and optimization of the paid media portfolio. This role drives ticketing and eCommerce revenue by managing media agencies, vendors, and digital channels.

What you will do

  • Lead day-to-day communication and strategic direction for the primary media agency
  • Manage and optimize digital media streams including LinkedIn and emerging channels
  • Directly manage relationships, contract negotiations, and inventory with OOH vendors
  • Oversee execution and performance tracking of contractual media partnerships
  • Steer end-to-end strategy for all paid channels to drive ticketing and eCommerce revenue
  • Identify market opportunities to scale campaigns and pivot media strategies
  • Partner with the internal creative team to brief and traffic assets
  • Manage performance marketing calendars and production pipelines using Asana
  • Manage budget allocations and audit performance across the media portfolio
  • Deliver weekly, monthly, and seasonal reporting to executive leadership

Required qualifications

  • 5–7+ years of dedicated performance marketing experience
  • Proven track record of managing paid media budgets across Paid Social, Search/SEM, Display networks, and physical Out-of-Home (OOH) media
  • Fiercely analytical, data-driven mindset
  • Proven self-starter who operates with a high degree of autonomy
  • Advanced proficiency with Google Analytics 4, Google Tag Manager, Meta Business Manager, HubSpot, Looker Studio, and Asana
  • Strong ability to write high-converting ad copy and provide creative direction
  • Capable of working flexible hours including select nights and weekends

Nice to have

  • Experience within sports, entertainment, live events, agency settings, or a fast-paced eCommerce brand

Benefits

  • Fully funded comprehensive medical, dental, and vision coverage
  • 401K plan
  • Flexible PTO policy
  • Paid Parental Leave
  • Cell Phone Reimbursement
  • Snacks and beverages
  • Dog-Friendly HQ in Santa Monica
  • Complimentary tickets to home games

About the company

Angel City FC is a women's sports team building a world-class organization that uses sport to drive equity. They aim to create engaging experiences while building a sustainable, high-growth business.

Senior Performance Marketing Manager at Wfclainc | JobZoey