Senior Copywriter

The role

You will write marketing and sales copy across email, digital and print ads, social media, video, and B2B and B2C communications. You will also write long-form content such as business reports, thought leadership, and in-depth website content for a range of WorldStrides products.

What you will do

• Craft engaging marketing content across email, digital and print advertising, social media, video, and B2B and B2C communications
• Develop long-form content such as business reports, thought leadership, industry reports, and in-depth website content
• Translate complex information into clear, engaging narratives for diverse audiences
• Collaborate with partner designers and videographers on creative work that maintains brand language standards
• Serve as the subject matter expert for branding and language questions across the organization
• Keep a working understanding of the company's audiences, services, products, and markets
• Partner with stakeholders so creative work aligns with business goals and messaging
• Own the accuracy, consistency, and quality of all marketing collateral

Required qualifications

• Bachelor's degree from an accredited university
• 5–8 years of professional experience
• Proven success writing persuasive marketing and sales copy across print, email, digital, and web
• Experience structuring long-form content such as business and research reports and thought leadership
• Experience turning brand standards for voice, tone, and grammar into market-ready messaging
• Ability to collaborate with creative teams and business stakeholders and deliver on time
• Excellent verbal and written communication, including presenting creative work to stakeholders
• Strong organization and time management across multiple projects and deadlines
• Comprehensive working knowledge of AP Style and The Chicago Manual of Style
• Excellent writing, proofreading, and editing skills
• Online portfolio required
• A brief writing assignment may be requested during interviews

Benefits

• Medical, dental, and vision coverage
• Life, AD&D, accident, critical illness, and disability insurance
• FSA/HSA options with employer HSA contributions
• 401(k) with a generous match
• 25 PTO days in the first year (prorated) and 11 paid company holidays
• 1 paid volunteer day and 4 mental health days
• Bereavement leave
• Up to $5,250 annually for tuition reimbursement
• Up to $1,000 annually for certifications
• Opportunities for paid and discounted travel
• Flexible on-site, remote, and hybrid options
• Employee Resource Groups

Before you apply

• Must be legally authorized to work in the United States
• No visa sponsorship is provided for this position
• Individuals on certain temporary visas are not eligible for hire

About the company

WorldStrides is a global leader in educational travel and experiential learning, founded in 1967. It offers programs in educational travel, performing arts, language immersion, career exploration, service-learning, study abroad, and sports.