WPP Media | Senior Media Planner (EM), Japan

The role

You will build and run integrated local media plans for a major global client in the Japanese market. You will work with the Planning Director, client stakeholders, internal teams and external agency partners to turn client briefs into campaign plans.

What you will do

• Translate client objectives into integrated local media plans covering digital, traditional and emerging channels
• Act as the primary planning contact for local client stakeholders, presenting plans, insights and performance analysis
• Work with internal and external teams and partners, such as AdOps, Investment and Creative, for integrated campaign delivery
• Become an expert in WPP proprietary and syndicated tools and AI solutions
• Oversee campaign implementation and in-flight optimization with AdOps to meet client KPIs
• Apply current media innovations, ad tech advances and best practices in Japan and globally
• Share knowledge and guide junior planners

Required qualifications

• 3+ years of experience in a planning or strategy background
• Proven experience with the Japanese media market and global platforms
• Numerate and highly analytical, with attention to detail
• Passion to learn and adopt new technologies such as AI
• Ability to collaborate with cross-functional teams and external agencies
• Strong organisational skills and ability to multitask

Nice to have

• Bilingual in Japanese and English

Before you apply

• Hybrid work with teams in the office around four days a week
• Accommodations or flexibility can be discussed with the hiring team during interviews

About the company

WPP is a growth partner for leading brands, combining media intelligence, data, creativity, production and enterprise solutions. It operates in 100+ markets with a stated focus on creativity, belonging and continuous learning.