Wpp
Senior Director, LATAM Data Partnerships Lead
Mexico City. Posted 5 months ago
The role
You will define and run WPP's data partnership strategy for LATAM under a Build, Buy, Partner framework. You will lead sourcing, negotiation and integration of data and technology partners for WPP Open.
What you will do
- Define and execute the data partnership strategy for LATAM under a Build, Buy, Partner framework
- Provide strategic oversight of all data supply partnerships and the wider ecosystem
- Lead identification, negotiation and implementation of strategic data and technology partnerships
- Drive contract standardization and legal and operational alignment across data partnerships
- Oversee integration of partner solutions into the WPP Open ecosystem and drive data product adoption
- Build relationships across Legal, Product, Sales, Data Strategy, Solutions Engineering, Business Operations and Open Intelligence teams
- Use client and market feedback to keep partnerships aligned with demand
- Own KPIs for cost efficiency, adoption, revenue impact and partnership pipeline quality
Required qualifications
- Significant experience in data partnerships, licensing, or data-driven platform ecosystems
- Proven track record of identifying, negotiating and scaling strategic partnerships
- Strong commercial acumen and experience managing complex agreements
- Experience working across cross-functional teams in matrixed organizations
- Ability to align global strategy with local market execution
- Strong stakeholder management and influencing skills
- Driven, collaborative, and comfortable working in both structured and ambiguous environments
Benefits
- Passionate, inspired people
- Scale and opportunity to create, influence and complete projects at industry-leading scale
- Challenging and stimulating work with a group of creative problem solvers
About the company
WPP is a growth partner for global brands, uniting media intelligence, data, creativity, production and enterprise solutions. Its Data & Technology Solutions team builds data-driven products for marketing transformation, including the WPP Open AI platform.