WPP Media | Media Planning Director

Tokyo, Japan. Posted 6 months ago

The role

Lead full-funnel media strategies across TV, OOH and digital for senior client accounts. Build and manage client relationships and lead a planning team.

What you will do

Lead the development, presentation and execution of full-funnel media strategies across TV, OOH and digital
Translate business and marketing objectives into communications objectives and measurement frameworks
Maintain relationships with key media partners and lead negotiations
Coordinate with partner agencies for integrated delivery
Build and maintain senior client relationships as a strategic planning advisor
Lead client meetings, campaign presentations, workshops and strategic reviews
Analyze competitive spend, consumer behavior, category trends and campaign performance
Champion adoption of WPP planning and AI tools within teams
Mentor and develop planning team members
Monitor performance issues and escalate risks in a timely manner

Required qualifications

10+ years of experience in media planning
At least 3 years in a senior leadership role overseeing teams
Strong experience managing and developing planning talent
Excellent English communication skills
Experience working across global, regional and international client teams
Solid understanding of the Japanese media landscape
Ability to influence and manage senior client stakeholders
Strong analytical and strategic planning skills across the consumer journey
Results-driven mindset with the ability to deliver against targets
Proven collaboration skills across teams and client organizations
Ability to delegate effectively and sell strategies and ideas with confidence

Nice to have

Local cultural perspective on the Japanese market

Before you apply

Hybrid arrangement with teams in the office around four days a week; accommodations or flexibility can be discussed with the hiring team during interviews

About the company

WPP is a growth partner for major global brands, combining media intelligence, creativity, production, enterprise solutions and strategic counsel. It operates across 100+ markets.