Global Head of Onefluence - WPP

London. Posted 3 months ago

The role

This leader will own the strategy, operations and commercial growth of WPP's advocacy and influencer partnership with the client across all markets and product areas. The role sets global standards, leads senior client relationships, and leads responses to major pitches and RFPs.

What you will do

Own and evolve the global Onefluence approach and set standards for all regions and markets
Monitor delivery across all markets and address issues
Surface and scale best practice globally
Provide strategic direction and escalation support to market leads
Build trusted relationships with the client's global, regional and local stakeholders
Act as the primary global escalation point on complex client challenges
Lead the response to all significant Onefluence pitches and RFPs globally
Set and own global commercial growth targets for Onefluence
Identify and convert expansion opportunities
Represent WPP at the highest level in client conversations

Required qualifications

Deep, proven expertise in influencer and advocacy, including creator economics, platform mechanics, compliance frameworks and multi-market operations
Proven ability to build, lead and improve complex global programmes
Senior client leadership experience at CMO level
Track record of turning complex briefs into winning strategic proposals
Broad international experience across multiple regions, markets and cultures
Exceptional communicator able to write and present at the most senior level

Benefits

Passionate, inspired colleagues
Scale and opportunity to create and influence projects at industry-leading scale
Challenging and stimulating work

Before you apply

Accommodations or flexibility can be discussed with the hiring team during the interview process

About the company

WPP is a growth partner for the world's leading brands, combining media intelligence, creativity, production, enterprise solutions and strategic counsel. It works with leading brands across 100+ markets.