Wpp

APAC Media AI Orchestration Senior Director, Japan

Tokyo, Japan. Posted 19 days ago

The role

You will lead AI adoption in Japan for WPP Media's Media Futures Group, which works for Google. You will deploy and localize AI agents in live media campaigns and help teams adopt new ways of working.

What you will do

  • Own the Japan market AI agenda, aligned with regional and global capabilities
  • Deploy and pilot AI agents and workflows in live media campaigns
  • Architect, localize, test, deploy and maintain custom AI tools and agents for Japan
  • Deliver workshops, training and onboarding; lead change across cross-functional teams
  • Advise senior client and agency stakeholders on AI opportunities, trade-offs and results
  • Track adoption, quality, productivity and impact; uphold responsible AI standards and share local innovations across APAC

Required qualifications

  • Substantial relevant experience across media strategy, marketing transformation, consulting, marketing technology or adjacent disciplines
  • Business-level or native Japanese
  • Professional English
  • Strong understanding of the media ecosystem
  • Deep understanding of Japan's media landscape, audiences and cultural context
  • A track record of driving AI adoption across teams, with hands-on experience piloting or deploying AI workflows or custom agents
  • Strong practical fluency in generative AI and AI agents, including GenAI tools and large language models
  • Working knowledge of prompt and context engineering, agent testing and evaluation, and responsible AI practices
  • Proven success leading large-scale change or technology adoption across cross-functional teams
  • Experience working with major global brands and influencing senior stakeholders
  • Strong strategic and analytical judgment
  • Confidence working across local, regional and global teams

Benefits

  • Hybrid working, with teams in the office around four days a week
  • Opportunity to shape the Japan playbook for agentic AI in media for Google
  • Dedicated Japan ownership and connections across APAC
  • Opportunities to grow and continuous learning

About the company

WPP is a growth partner for major global brands, combining media intelligence, creativity, production, enterprise solutions and strategic counsel. It operates across 100+ markets.