Communication Planning Strategist

The role

As a Communication Planning Strategist, you will build the media strategies behind client campaigns. You will translate complex marketing strategies into an integrated media plan and advise senior client stakeholders.

What you will do

• Translate complex marketing strategies into an integrated media strategy, supported by analyses, consumer insights and market trends
• Follow media, data and technology developments and turn them into a concrete roadmap for clients
• Challenge clients, identify the real business challenge and advise on solutions that add value
• Identify new opportunities for commercial growth
• Use WPP Open Media Studio (OMS) as a core tool and coach teams to turn data into better strategic decisions
• Build long-term, trusted relationships with senior stakeholders
• Share your expertise in sessions and events

Required qualifications

• At least 5 years of experience in a strategic role
• Expertise in the media landscape and understanding of the full media ecosystem
• Critical thinker who turns complex data and trends into a clear, persuasive strategic story
• Leads from expertise rather than hierarchy and coaches colleagues
• Ability to convince C-level decision makers

Benefits

• Home working and flexible working hours
• Possibility to work abroad for a period within the EU
• Growth opportunities in an innovative, dynamic team focused on AI transformation
• Access to M Academy for hard and soft skills training, including AI training
• Headspace app for mental wellbeing
• Full reimbursement of travel costs
• 8% holiday allowance and 26 holiday days per year, plus 9 extra days that can be purchased
• Hybrid working allowance of €30 net per month for full-time employees
• Monthly phone allowance of €57,50 net (Bring Your Own Device)
• €10 monthly Epassi allowance for personal needs
• Affordable lunch in the canteen and a barista for fresh coffee
• Collective health insurance

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is part of WPP, a growth partner for the world's leading brands.