Head of Commerce Consulting

The role

Lead WPP Media's commerce consulting business, shaping and growing it into a repeatable offering. The role carries revenue and P&L responsibility and covers strategy, proposition development and client delivery.

What you will do

• Grow the commerce consulting business and own revenue, margin, pricing, pipeline, forecasting, resourcing, utilisation and delivery
• Prove and scale Connected Planning, Trade Media, and In-Store Planning and Buying, and turn client programs into repeatable consulting offerings
• Lead the most complex and strategically important client engagements and build a dedicated team as revenue grows
• Lead client transformation programs with DTA Transformation, including structures and ways of working for commerce
• Begin internal discovery and planning for social commerce, including TikTok Shop readiness and client demand
• Develop frameworks for agentic commerce, including Agentic Readiness Audits across AI assistants
• Assess product feed connectivity into agentic checkout and brand shopping assistants
• Partner with Data & Tech Solutions to extend existing commerce tools such as Digital Shelf Health

Required qualifications

• Expert knowledge of commerce, retail media, marketplaces, eGrocery and social commerce
• Expert knowledge of agentic commerce and AI shopping platforms, direct-to-consumer and connected commerce ecosystems
• Experience delivering against revenue targets and measurable business outcomes
• Track record of launching new consulting services or products from a standing start
• Experience across multiple industry categories, with understanding of what drives success in commerce and retail media
• Experience translating client trials into sustained investment, repeatable delivery and wider adoption
• Change management and organisational design experience
• Excellent written, verbal and presentation skills
• Strong project governance and stakeholder management skills

Nice to have

• Experience in management consulting, transformation, or platform-side social or marketplace commerce

Benefits

• Access to the global WPP Media and WPP networks
• Learning opportunities at the cutting edge of marketing and advertising
• Employee resource groups
• Frequent in-office events and celebrations

Before you apply

• WPP Media is an equal opportunity employer
• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. WPP Media Commerce is a team of performance marketers driving measurable business growth for brands.