Manager, Marketplace and Partnerships

The role

This role leads digital media buying and investment strategy across platforms such as Google, Meta, programmatic, OTT, YouTube and e-commerce media. The manager negotiates with publishers and ad-tech partners and leads a team of digital buyers.

What you will do

• Lead digital media buying and investment strategy across Google, Meta, programmatic (DV360, The Trade Desk), OTT, YouTube and e-commerce media
• Drive commercial negotiations with publishers, platforms and ad-tech partners
• Collaborate with digital planning, client leadership and performance teams
• Deliver on investment KPIs, audit readiness and rate adherence
• Oversee budget management, delivery tracking and post-buy analysis
• Partner with WPP Media trading and digital excellence teams on innovations and beta partnerships
• Lead a team of digital buyers and executives, including capability building
• Provide market intelligence, platform insights and cost benchmarks for pitches
• Ensure adherence to WPP Media governance frameworks and compliance

Required qualifications

• Strong understanding of digital media platforms, programmatic ecosystems and biddable buying
• Proven ability to negotiate, optimize and deliver cost efficiencies
• Hands-on experience with DV360, CM360, Google Ads, Meta Ads Manager and analytics tools
• Strong analytical and quantitative skills, including data interpretation and reporting
• Excellent stakeholder management skills with cross-functional work
• Ability to thrive in a fast-paced, matrixed organization and manage multiple client priorities
• 3-4 years of experience in digital media buying, investment or trading within a leading media agency or digital network
• Graduate or postgraduate degree in Marketing, Advertising, Business or Media Studies

Nice to have

• Prior experience within the WPP ecosystem (WPP Media, Mindshare, Wavemaker, EssenceMediacom or Nexus)

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Employee resource groups
• Global WPP Media and WPP networks for growth and learning

About the company

WPP Media is WPP's global media collective, bringing media, data and partnerships together on the WPP Open platform. The company describes itself as an equal opportunity employer.