Manager, Paid Social

The role

You will manage the paid social marketing initiatives for a client account. You will lead the less experienced team members and focus more on strategy for the assigned account(s).

What you will do

• Develop forecasts and plans with input from your Director and Account Director.
• Understand the client's product and marketing goals to define campaign strategy and deliverable plans.
• Work closely with other internal departments to develop fully integrated social campaigns.
• Monitor, track and evaluate campaign performance analytics based on critical client metrics.
• Deliver monthly client reports.
• Think creatively and develop tools and creative tactics to improve efficiencies.
• Contribute to business reviews, corporate initiatives, automation projects, process changes and new business efforts.
• Create, or assist in creating, POVs, standard methodologies and key process documentation.

Required qualifications

• Bachelor's Degree in Business, Analytics, Marketing, Communications or Advertising; OR equivalent professional work experience.
• 3+ years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest and TikTok.
• A solid record in growing account scale and success and delivering great customer experiences through working relationships on the client side.
• Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
• Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities and attention to detail.

Nice to have

• Prior experience as a manager.
• Desire to manage and mentor junior members of a team.

Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Access to employee resource groups and extensive global WPP Media & WPP networks.
• Opportunities for growth and development.

Before you apply

• Benefits may vary by office/country.
• Accommodations or flexibility can be discussed with the hiring team during the interview process.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is part of WPP, a growth partner for the world's leading brands.