Vice President, Client Services

The role

You will lead the strategic intelligence agenda for one assigned category, turning competitive media activity, consumer behaviour and cultural trends into clear strategic recommendations. You will build senior client relationships and connect media investment to brand equity and business outcomes.

What you will do

• Lead the strategic intelligence agenda for your assigned category.
• Build trusted relationships with senior client stakeholders across brand and media.
• Develop and own the media strategy for your category portfolio.
• Maintain understanding of the competitive media landscape, consumer media behaviour and cultural trends.
• Build bespoke strategic analyses and intelligence frameworks using media, consumer and secondary data.
• Partner with Central planning, data and activation teams so strategic intent is reflected across the media investment cycle.
• Build and present strategic analyses and recommendations for client brand and planning reviews.
• Add strategic nuance to CCBT, MOC and AOP discussions.

Required qualifications

• 10 to 14 years of experience in media strategy.
• 3 to 6 years of core media planning at a leading media agency.
• Understanding of planning mechanics: channel strategy, audience and reach thinking, platform dynamics and ROI frameworks.
• Ability to deliver senior-level strategic recommendations to category heads, marketing directors or equivalent.
• Strong experience on large FMCG or consumer brand accounts.
• Analytical capability across media, consumer, competitive and business data.
• Communication skills to present to senior internal and external audiences.
• A proactive, independent working style.
• Postgraduate degree in Marketing, Business, Communications or a related field.
• Experience managing senior client relationships independently.

Nice to have

• Domain expertise in Beauty & Wellbeing, Home Care, Personal Care or Foods & Nutrition.
• Experience on the brand or strategy side at an FMCG or digital media/tech company.
• Familiarity with AI-powered intelligence tools, social listening platforms and media research methodologies.
• Experience contributing to brand planning, AOP or marketing strategy discussions.
• Working knowledge of 1PD strategy, audience intelligence frameworks and data-driven planning.

Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Access to global WPP Media and WPP networks.
• Employee resource groups and in-office events.

Before you apply

• Reports to the Head of Strategy & Intelligence.

About the company

WPP Media is WPP's global media collective, bringing media, data and partnerships together for clients. Mindshare, a leading WPP Media brand, describes itself as delivering Good Growth through intentional use of media.