Senior Associate, ECommerce, APAC

The role

You will help plan, set up and optimise ecommerce media campaigns, with paid social as a supporting responsibility. You will work with planning and brand teams, monitor spend and performance, and prepare campaign reports.

What you will do

• Contribute to ecommerce media plans, recommending campaign structures, targeting, product selection, bids and budgets
• Set up and launch campaigns in line with agreed plans and timelines
• Check campaign settings, creatives, links and tracking before launch
• Monitor campaign delivery, spend and pacing against approved budgets
• Review search-term, keyword, audience and product performance to find scaling opportunities
• Consolidate campaign data and prepare reports on spend, ROAS, ACOS and other metrics
• Work with planning, ecommerce, brand and platform teams on product launches, promotions and seasonal events
• Contribute ideas for campaign tests and monitor their results
• Maintain media plans, campaign trackers and reporting documentation
• Support social campaign setups across Meta, TikTok and other platforms

Required qualifications

• 2 to 4 years of experience in ecommerce advertising
• Hands-on campaign management and optimisation experience
• Strong understanding of campaign planning, structures, keyword and product targeting, bidding, budget allocation, pacing and tracking
• Ability to interpret campaign data, including attributed sales, ROAS and ACOS
• Proficiency in Excel or Google Sheets for data analysis and reporting
• Strong attention to detail, communication, coordination and time management skills
• A proactive, analytical approach and willingness to learn evolving ecommerce platforms

Nice to have

• Paid social experience

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to the global WPP Media and WPP networks for learning and growth
• Employee resource groups and in-office events

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.