Senior Associate, Clients

The role

Lead media plan development and day-to-day client communication for WPP Media Hong Kong. Translate client objectives into integrated media plans, present them, and drive campaign performance through analysis and optimization.

What you will do

• Lead development of integrated media strategies and plans with clear strategic rationale
• Act as primary day-to-day client contact, building trusted relationships and leading client meetings
• Present media plans and performance reviews to clients
• Drive in-depth campaign analysis and deliver actionable optimization recommendations to meet client KPIs
• Guide, mentor and review the work of junior team members

Required qualifications

• 3+ years of experience in media planning with a proven track record of developing and executing successful campaigns
• In-depth knowledge of the full media ecosystem, including digital and offline channels
• Strong strategic thinking and problem-solving abilities
• Excellent presentation and client management skills
• Proven ability to work independently, manage multiple projects and take ownership of deliverables
• Experience guiding or mentoring junior team members
• Fluency in spoken and written English, Cantonese and Mandarin

Nice to have

• Experience working in a matrixed organization
• Knowledge of WPP Media brands and capabilities
• Experience contributing to new business pitches

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks and learning
• Employee resource groups and in-office events

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.