Manager, Commerce, UK

The role

You will lead retail media activation for major UK retailers and Amazon, across search and display/programmatic channels. You will translate a flagship CPG client's business objectives into campaign strategies and optimise performance using data and tools.

What you will do

• Lead the activation of retail media strategies defined with Account Directors
• Develop a deep understanding of the client's business, objectives and KPIs
• Guide planning, optimisation and performance across Amazon, CitrusAd and Criteo
• Stay informed on industry trends, platform developments and new product releases
• Build and maintain relationships with key client stakeholders and media partners
• Identify opportunities to improve efficiency through processes, automation and tools
• Oversee activation-related financial processes, ensuring accuracy and compliance
• Maintain a strong understanding of measurement frameworks and partner capabilities
• Work with cross-functional teams, including GOC, for consistent execution

Required qualifications

• Strong experience in retail media, including campaign set-up, management, optimisation and reporting
• Understanding of the strategic and tactical application of retail media and digital marketing
• Hands-on experience across Amazon, Criteo and CitrusAd
• Understanding of the wider UK retail landscape, such as Tesco, Sainsbury's, ASDA, Morrisons and Ocado
• Understanding of quick commerce partners such as Deliveroo and Uber Eats
• Experience with Amazon DSP and On-retailer Display activation
• Experience with bid management platforms such as Skai and/or Pacvue
• Project management and team leadership experience
• Strong stakeholder management skills
• High level of data literacy
• Strong attention to detail
• Confident communication and storytelling skills

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to WPP Media and WPP global networks and learning opportunities
• Employee resource groups and in-office events

Before you apply

• The candidate must have the right to work in the UK
• Accommodations or flexibility can be discussed with the hiring team during the interview process
• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer that is part of the WPP group.